We wanted to create a campaign that celebrated South Asia’s influence on fashion“Handbags don’t just show the identity of the wearer. Instead, they are a glimpse of the effort and skill inherited by millions of artisans. Designed in Toronto and crafted in India, these items are an example of the maker’s skill and the designer’s sensitivity. Indian artisans are the true soul of fashion, and they are the ones who shape our individuality and fashion.”